This Land is Our Land: The Fight To Reclaim the Commons

(Extra credit for ENG 102 and HUM 121 students)

This Land is Our Land: The Fight To Reclaim the Commons
Uprising Radio



Everywhere we look there is corporate control of American lives, from the private stranglehold of our food systems, to the privatization of the internet. A brand new documentary released earlier this month by the Media Education Foundation called “This Land is Our Land”, makes the case for reclaiming The Commons, and awakens audiences to what we are losing as ideas, and even the air we breathe and the water we drink, become the private property of corporations. This Land is Our Land: The Fight to Reclaim the Commons, is narrated by David Bollier author, blogger, and activist for commons based policy. The film gives a history of the commons in the United States and explains how values shifted and a movement to privatize everything from medical research to natural resources overtook our nation. Finally, the film offers examples of ways people around the world, and here at home, are reclaiming the commons.

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No Logo: Brands, Globalization, Resistance (USA: Sut Jhally/Naomi Klein, 2003)

Media Education Foundation

In the age of the brand, logos are everywhere. But why do some of the world's best-known brands find themselves on the wrong end of the spray paint can -- the targets of anti-corporate campaigns by activists and protesters?

No Logo, based on the best-selling book by Canadian journalist and activist Naomi Klein, reveals the reasons behind the backlash against the increasing economic and cultural reach of multinational companies. Analyzing how brands like Nike, The Gap, and Tommy Hilfiger became revered symbols worldwide, Klein argues that globalization is a process whereby corporations discovered that profits lay not in making products (outsourced to low-wage workers in developing countries), but in creating branded identities people adopt in their lifestyles.

Using hundreds of media examples, No Logo shows how the commercial takeover of public space, destruction of consumer choice, and replacement of real jobs with temporary work - the dynamics of corporate globalization - impact everyone, everywhere. It also draws attention to the democratic resistance arising globally to challenge the hegemony of brands.

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